Crazy about Pet Food Packaging Bag & Cardboard Food PackagingIt's still going to work the exact same method", my exasperated partner hissed into my ear as I got cartons after containers of some 'designer' tissue. Yes, for a graphic designer and writer who knows all about the kind of effort one puts into packaging and branding products, I sure fell for it. I am entitled to fall for nice packaging, I have a dominating right to be human.
They are so pretty ... the packaging. I swear!
They have the 'nature enthusiast' product packaging, the 'fruity' packaging, the 'lady on the go' product packaging, and then they have the 'kids' product packaging. I got 4 of each style packages and made a run for the counter with them with my yelling kids and exasperated husband running after me in sluggish motion.
Well, in this case, I was running for checkout with boxes of tissue paper with elegant product packaging designs on them. I liked the product packaging designs so much, after using up all the tissues in the boxes, I would cut out the designs and position it into my 'needs to keep for recommendation' clear folder. I do not keep a lot of things in there since I am pretty selective about the designs that I like, but these product packaging styles made the cut.
You see, this is the example that happens when you put some effort into making your packaging style. Yeah, all of us have this in the back of our heads ... "Hey, it's PACKAGING! It's what's INSIDE that count. They're going to THROW the PACKAGING away. So, why invest a lot loan on the packaging?" Possibly you're likewise thinking that the cash must go towards establishing better quality products ... for faster shipment choices ... or maybe the cash should go towards investing potential clients to pricey suppers in Italian restaurants. It's your call, actually.
This is what I have to tell you, as a graphic designer and consumer. The more effort you take into creating your packaging, more consumers will take a look and stop at your product packaging or what's inside the product packaging. Now, does it make sense for me to say creative packaging solutions now that when they stop and take notice of your packaging, your possibility of getting them to buy your item increases? Precisely.
You see, the function of packaging is to grab the consumer's attention. And without an electrifying product packaging, consumers are going to walk past the stacks and stacks of other rival items ... and yours ... without even knowing you're there! Your item is sitting there on a shelf, for goodness sake, and the only weapon you have is to have a nice product packaging. You've won the very first round once they take a look and stop.
They have the 'nature lover' packaging, the 'fruity' packaging, the 'lady on the go' product packaging, and then they get more info have the 'kids' product packaging. Well, in this case, I was running for checkout with boxes of tissue paper with expensive product packaging designs on them. I enjoyed the packaging designs so much, after utilizing up all the tissues in the boxes, I would cut out the designs click here and put it into my 'should keep for recommendation' clear folder. I do not keep a lot of things in there because I am quite selective about the styles that I like, however these product packaging designs made the cut. The more effort you put into designing your product packaging, more consumers will take a look and stop at your packaging or what's inside the individual packaging machine.